Istanbul, with branches all over Turkey.

We are looking for a qualified candidate to our vacant position “PPC Specialist” in Digital Marketing Department as the follows:

PPC Specialist Roles & Responsibilities

• Plan, create, and manage PPC campaigns across a variety of channels
• Keyword research and management to optimize bids (add PPC keywords and negative keywords)
• Optimize bidding at keyword, placement, device, geographic, demographic, and other levels
• Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
• Ensuring a positive ROI on client spending and PPC ad campaigning.
• Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and landing pages to boost conversion rates
• Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators
• Stay on top of search engine and PPC industry trends

Preferred Skills

• Experience with Google Analytics, Google ads
• Experience in data analysis and reporting
• At least four years’ experience as a paid search marketer or in the paid search space.
• Passionate about marketing and search marketing
• Advanced knowledge of Microsoft Excel and PowerPoint, Google Data Studio
• Strong attention to detail
• Strong interpersonal skills, listening skills, and an articulate presenter
• Excellent writing proficiency and content creation skills
• Creative Thinking
• Analytical skills
• Research and problem-solving skills

What does the company offer?

• Excellent Monthly salary

• Food Card

• Transportation provided by the company

• Various financial rewards and incentives

To Apply:

send your CV to Email: hr@imtilak.net with Subject ” PPC Specialis